Cathy Li is Head of the Centre for AI Excellence and a Member of the Executive Committee at the World Economic Forum. She leads the Forum’s global work on artificial intelligence, advancing efforts to shape responsible and innovative approaches to emerging technologies. Since joining the Forum in 2018, Cathy has served as Head of AI, Data and Metaverse, where she helped drive the organization’s digital transformation agenda and positioned it as a trusted platform for technology governance. She currently oversees the AI Global Alliance (AIGA), a flagship initiative that convenes leaders from business, government, academia, and civil society to prepare countries and societies for the intelligent era. AIGA focuses on building frameworks, incentives, and practices that enable the responsible development and deployment of AI at scale. Before joining the Forum, Cathy was a Partner at GroupM, WPP’s media investment arm, and held senior roles across WPP’s global portfolio in digital strategy, data and analytics, and financial communications, with experience spanning London, New York, and Beijing. She holds an MBA from Columbia Business School.