
Tecnologías emergentes
Why advertising really does make us less happy
Advertising is ubiquitous. In recent decades, the volume of advertising has been growing dramatically. Therefore, it is natural to ask if this harms our wellbeing.
Eugenio Proto is Professor of Economics the University of Bristol and Research Fellow at CEPR, IZA, CESifo and CAGE (Centre for Competitive Advantage in the Global Economy).