Leading authority on the intersection of AI, Empathy and performance

Belinda is the Chief Executive Officer of The Empathy Business, an award-winning consultancy that helps global organisations embed empathy into their Culture, Communications and Leadership using AI.

Belinda is a practitioner of using AI responsibly. She is currently leading Empathy & AI pilot programmes within companies to explore how technology can support more human-centric businesses with a focus on prioritising people over process. Her ‘Empathic AI’ approach led to a 20.9% reduction in complaints at AGL, the energy company.

Belinda is a Non-Executive Director for the UK Ministry of Defence and recipient of an OBE for Services to Women in Technology. She also trained as a barrister, and her career path reflects her core belief: that magic happens when the head meets the heart when logic is fused with emotion, and when AI is designed to serve humanity.