Kathy Baxter

Principal Architect, Responsible Artificial Intelligence (AI) and Technology, Salesforce

As a VP/Principal Architect of Responsible AI & Tech at Salesforce, Kathy develops research-informed best practices to educate Salesforce employees, customers, and the industry on the development of responsible AI. She is a member of Singapore’s AI Verify Foundation Advisory Council, on the board of the non-profit EqualAI, and a Council Member on the World Economic Forum's Global Futures Council for Data Frontiers. Previously, she has proudly served as a Visiting AI Fellow at NIST.

Prior to Salesforce, she worked at Google, eBay, and Oracle as a User Experience Researcher. She is the co-author of two editions of "Understanding Your Users: A Practical Guide to User Research Methodologies." She received her MS in Engineering Psychology/Human Factors Engineering and BS in Applied Psychology from the Georgia Institute of Technology.