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France Wants Tourists to Visit Its Less Well-Known Areas
France is planning to promote around 40 ‘alternative routes’ to coax holidaymakers off the beaten track. France is one of the world’s most popular tourist destinations. 90 million holidaymakers arrive each year But 80% of them travel to just 20% of the country 37 million people alone visit Paris every year. While 3 million crowd onto Mont-Saint-Michel in Normandy. The alternative routes are part of a wider strategy by the French government to manage visitor flows.